ISGISG staff

Campus Talent Assessment 2026–27

Consumer Choice PaymentsMarketing Aptitude Test

Sixty minutes on human behaviour, brands, AI, search, paid media and the economics of growth.

Consumer Choice Payments is hiring final-year marketing students from colleges across India. The assessment is a single 60-minute online sitting. Your placement cell will share a link specific to your college.

Open the link from your placement cell to begin.
  1. 01

    Human Bias & Behaviour

    How real people decide, and where intuition misleads.

  2. 02

    Brand & Pricing in India

    Positioning, price points and value in Indian markets.

  3. 03

    AI & LLMs in Marketing

    Where language models help, and where they fail.

  4. 04

    SEO, AEO & GEO

    Search, answer engines and generative discovery.

  5. 05

    Paid Media & CPC

    Auctions, bids, budgets and reading the numbers.

  6. 06

    LTV & Unit Economics

    Customer value, payback and what a sale is worth.

  7. 07

    Written

    Two short written answers on real business problems.